As the threat of genetically-engineered Golden Rice arose, PANAP responded by launching the Week of Rice Action (WORA). As part of the Save Our Rice Campaign, partner organisations mobilised for a one million signature campaign against GE rice, launched the Five Pillars of Rice Wisdom, and conducted awareness raising actions to save Asia’s rice heritage. In subsequent years, WORA would evolve into the Year of Rice Action and culminate in the Collective Rice Action in 2012.